Whether you’re a beginner or a seasoned beautician, understanding how to face contouring based on your individual face shape is crucial in enhancing your natural features. The world of contouring can be complex and overwhelming, with myriad contour products available in the market, from sticks to powders to creams, accompanied by countless techniques suggested by various beauty influencers. This guide hopes to explain the art of contouring by providing tailored advice to complement your unique face shape.
Contouring involves using a contour product to shadow and highlight certain areas of the face, which can completely transform your look. Creating shadows can add depth and dimension, whilst highlighting can draw attention to areas you want to stand out. The best way to apply contour and highlight really depends on the shape of your face, and recognising your face shape is the first step in achieving a perfectly contoured face.
Recognising Your Face Shape
To understand the finesse of facial contouring, first and foremost, you need to identify your personal face shape. No one knows this better than a seasoned makeup artist who often has to sculpt a variety of facial structures on a daily basis. A well-practised eye for face shapes can even see beyond the initially visible, taking into account multiple factors such as cheekbone structure, skin tone, as well as the width and height of the face. Of course, not all of us are acclaimed makeup artists. But with a little practice, we can develop this keen eye for detail, too.
Before you begin contouring, it’s essential to accentuate or mute specific areas of your face. For instance, while highlighters can call attention to the high points of your cheekbones or jawline, bronzers can create depth where required, rendering a more chiselled look. This process begins by studying your face from different angles, taking into account the shape of your cheek, temple, and jawline. Concealer is another potent tool in your makeup arsenal, which can be applied strategically to camouflage certain aspects of your face or highlight others. However, it is crucial to remember that every face is unique. The techniques that work well for one might not necessarily hold true for another. But don’t be disheartened. It’s all part of this grand journey towards mastering the art of beauty and self-expression.
Contouring Techniques for Different Face Shapes
Understanding the canvas of one’s face is truly the first step when it comes to mastering the art of contouring. Just as a landscape artist must take into account every river bend, mountain peak, and village landscape, so too must the cosmetic connoisseur recognise the angles, peaks, and valleys of their facial symmetry before applying the contours and highlights that sculpt, define and enhance natural beauty. Quite simply, there are no shortcuts when you are learning how to contour.
An essential tool in your makeup arsenal, the cream contour has grown in popularity due to its superior blendability and rich undertones that work seamlessly with natural skin. A cardinal rule of achieving a flawless makeup look is the strategic placement of contour and highlight to create depth – remember to place contour in the areas you want to recede and highlight those you’d like to draw attention to. For instance, applying a matte cream contour along the side of your face, in the hollows of your cheeks, or near your hairline can visually slim the face and lend it a sculpted appeal. But all work is futile without some colour; nearby, a touch of blush awakens the visage, adding healthy and youthful vibrancy. Lastly, never undermine the power of a well-contoured brow. It can shift the whole dynamic of your face. The sculpt, shadow and shape of your brow can elevate your look from subtle to striking in a few strokes, so don’t overlook this important feature when you’re defining your makeup look.
Round Face Shape
When striving for a natural-looking contour for a round face, you must sculpt and define it to create an illusion of a chiselled facial structure. The best strategy is to contour along the sides of your nose, underneath your cheekbones, extending towards your ears, and below your jawline using a darker shade that complements your natural skin tone.
For some, a cheekbone contour might be sufficient, but also contour your forehead and temples to add depth and dimension for that look of refined elegance. When defining your forehead, the concept remains basic – target the area below your hairline with a powder contour or a contour and bronzer duo for a softer finish. Follow this up by blending a little product along your brow bone and extending it to your temples using an upward motion. A pro tip to remember is that the contours shouldn’t be too harsh – the key to perfect contouring lies in successful blending that works in sync with the rest of your makeup.
Rectangle Face Shape
Those with a rectangle face shape can be identified by their strong jawline and broad forehead. The width and length of their faces are typically almost equal, which provides a unique canvas for the art of contouring. When transforming rectangle features into a more round face effect using makeup, choosing the right product is essential. For dry skin, try to use a cream contour as it retains moisture and blends smoothly. Contour powder, on the other hand, might be the weapon of choice for those with oily skin as it can help soak up excess oil.
One can start contouring a rectangle face shape by applying some liquid contour or a contour stick to the edges of the forehead and just below the cheekbones – in the hollows of your cheeks. For blending, it’s wise to use a makeup sponge for this task, as it creates a more natural, airbrushed finish. Adding darker shades to these areas can add dimension, effectively softening the strong angular features that are characteristic of a rectangle face shape. However, remember to blend, blend, blend because the key to successful contouring is in the seamless seamlessly merging of shades, creating a natural yet structured look.
Oval Face Shape
The contouring process for an oval face shape is slightly different from other face shapes, as the objective here is not to slim down but rather to add definition. Initially, apply your foundation as a base and then apply a contouring cream or powder that is two shades darker than your skin tone inward from the temples towards the centre of the face. This will enhance the natural shadows of your face and lend more depth and dimension. Moreover, remember to sculpt your face by contouring the sides of your forehead, just below your hairline, to make your forehead appear smaller.
The next step is focusing on the apples of your cheeks. Here, apply a bronzer or a powder that’s darker than your skin tone right under the apples of your cheeks towards the hairline. In comparison to other face shapes, the contouring process in oval faces is subtle and does not require drastic makeup products. A blending brush then comes in handy to blend the product seamlessly into your skin for that perfect contour.
Heart Face Shape
The contours of a heart face shape are represented by a wider forehead and a narrow, elegant chin, resembling the shape of a classic heart. To balance these features, apply contour along the sides of the face, focusing on the temple areas to play down the width of the forehead. The bridge of the nose should have light contouring, for a heart-shaped face usually comes with a delicate nose.
Contouring a heart face shape is often about highlighting the high points of your face and the tops of the cheekbones rather than over-darkening the less highlighted areas.
Diamond Face Shape
Delving into the world of contouring and face makeup, those with a diamond face shape may commonly feel at a loss about how to apply various products. This face shape is characterised by a narrow forehead, a narrow chin, and wide, high cheekbones. The guide on how to apply face makeup with particular emphasis on contouring for a diamond face shape starts with acknowledging the high points, as well as the angles of your face.
Tips Mastering Face Contouring Regardless of Face Shape
The success of contouring truly depends on mastery. One must understand that different face shapes require different contouring strategies, but there are universal tips that apply regardless of your face shape.
First and foremost, remember contouring is essentially the art of creating shadows on the face to define and sculpt its appearance. Therefore, it is crucial to choose a contouring product, often a bronzer, that is a couple of shades darker than your natural skin tone. This helps in achieving a natural, realistic contrast rather than a stark, dramatic one. Pay heed to where you want to contour and focus on specific areas of your face, like the temples, the hollows of your cheeks, and the jawline, depending on your face shape.
Here is where the difference between contour and bronzer becomes valuable, with the former helping to define and shade while the latter imparts a sun-kissed glow. Using good contouring makeup, contour your face in five key areas: the forehead near your hairline, under your cheekbones, on the jawline, on both sides of the nose, and underneath the bottom lip. Furthermore, a radiant highlight for your face shape can be placed along the centre of the forehead and chin, creating a ‘V’ that echoes the natural heart shape. It also accentuates the beautiful bone structure, uniting the whole contouring look.
Remember that contouring is part of a larger makeup routine. Even a very well-done contour will look out of place if it is not well integrated with the rest of your makeup. It is an accompaniment to your bases, blushes, and highlights, not a standalone feature. Furthermore, celebrity makeup artists regularly emphasise the importance of blending. The idea is not to have harsh, noticeable lines but rather to subtly define and sculpt the face, making your features pop. So, blend, blend, and blend some more to seamlessly contour around various regions of your face.
To conclude, while you must tailor your contouring practices to fit the unique structure and dimensions of your face, these tips provide the foundation for mastering any contouring routine. Happy contouring!
